Why Are Rolex Watches So Expensive?

Bold, lavish, luxurious and classy are timeless terms that people often use when referring to them Rolex watch. No wonder this watch is worn by many famous individuals around the world. Some of those names include John F. Kennedy, Elvis Presley, Paul Newman, and many more. Considering the sky-high prices of these watches, it can be seen why people with a large income like these would want to own such a watch. Is that high price justified or just for show? Rest assured, there are good reasons and we’ve covered them all here in this article.

Why are Rolex watches so expensive?

1: Designing a Rolex watch costs a lot

First, watchmaking is an exhausting and challenging profession that requires a lot of money and Rolex watches are a prime example of that. The Rolex brand has its own research and development department. Furthermore, these departments are highly professional and use the latest groundbreaking tools and equipment. Not only that, they are always coming up with new production methods and techniques to stay ahead of the competition. In addition, Rolex only hires highly trained and experienced scientists in their laboratories. This enables them to maximize their research into different lubricants for their machinery.

Buy a Rolex watch

Laboratories use a testing room to test the case, bracelet, and movement of Rolex watches. They also have a room with several gas spectrometers and electron microscopes. That’s where they conduct research on certain metals and materials. The in-house development costs for making and designing their watches are said to be very high. Developing and assembling motion designs costs a lot. And besides, the materials that make up Rolex watches are not cheap either.

2: Use 904L . stainless steel

Read more: Why my airpods are being cut A classic, unmatched design is what gives Rolex luxury watches an edge over their rivals. One of the ways they do this is by using quality 904L stainless steel. This steel is much brighter and harder than the usual 316L steel that other watchmakers commonly use. And 904L stainless steel also known as corrosion resistant Superalloy was introduced in 2003. Interestingly, 904L stainless steel production machines and tools are always brand new. This means that the company does not use the same tools and machines to produce steel. And yes, they can also buy new equipment more easily than other watch makers.

Buy a stainless steel watch

So, as you can see, to produce 904L stainless steel requires a lot of extra work and special skills. And that is why other watch brands prefer 316L steel.

3: Rolex watches stand the test of time

If you want a watch that really stands up to any penalty, you’ll never find anything better than a Rolex. Any variation in humidity, movement, temperature and altitude will do the same for other luxury watches. Except for Rolex, of course. And for the reasons we discussed in the previous points; The answer couldn’t be clearer. An example of this unparalleled recognition is Edmund Hillary. Edmund was the first person to climb Mount Everest wearing it Rolex Oyster Perpetual on his wrist. Then there is Ed Viesturs, who in 1994 climbed Everest while wearing Rolex Explorer 2. Viesturs still wears the watch to this day in memory of his incredible feat.

4: Hand-assembled movements

Of course, Rolex uses robots to manufacture their watches, but the tasks they perform are often simple ones. Some simple tasks include profiling, classifying, and cataloging. More complex work like assembling the bracelet and the movement of the watch is actually done by hand. The watches are then re-inspected and tested by humans to ensure they are of high quality. Such hard work and dedication is absolutely priceless when you think about it.

5: Rolex watches of exceptional quality

Read more: Why is Google Maps so slow? Forget about assembling the movement, Rolex is an incredible “controlling henchman” that will make sure that even the screws are perfect. Every aspect of the manufacturing process is under quality control, as one might expect from a quality-based brand. The brand is also responsible for smelting the precious metals such as silver and gold that their products use.

6: Use precious materials

Just when you think you’ve heard everything, Rolex is backed by an army of gemologists. These are experts who specialize in testing and incorporating precious metals such as diamonds and gold into Rolex watches. Furthermore, the brand also employs regular jewelers to help them select and set diamonds and other precious stones. Also, unlike other watch brands, Rolex is probably the only one that makes watches made of gold. Yes, real, genuine gold instead of paint! This also explains why some gold Rolex models are always on the list of the most expensive watches. Rolex admits to refining 24 karat gold into 18 karat white, rose gold or yellow gold for their watches.

7: Waterproof

Another factor that drives the high price of Rolex watches is their water resistance. Some models can withstand water depths up to 300m. To confirm those levels, Rolex dive watches are first tested in a pressurized tank before being tested in actual water. To test Rolex Deep-Sea watches, the company also uses high-pressure water tanks redeveloped through COMEX.

Rolex watches are not always expensive

A real soul-blower? But it is true. When Rolex watches were introduced in the 50s, they weren’t really as expensive as they are today. But as time went on, the quality of these watches increased along with their prices. It may not matter now, but we feel that you should know this for the sake of knowing and if you go down in history.

Conclusion about Rolex watches

And there you have it! It is clear that despite that incredible price, these watches are much more than just their looks. Read more: The Quiet Canine: Why Some Dogs Rarely Bark | Top Q&A

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Posts “Why Are Rolex Watches So Expensive?” posted by on 2021-09-04 05:14:27. Thank you for reading the article at wallx.net