7 Reasons Why Rolex Watches Are So Expensive

Video Why rolex is expensive

History

Do you know why Rolex watches are so expensive? As the crown of celebrities, Rolex is one of the world’s most recognized luxury watch brands. Rolex is not only Kennedy’s exact jewel, it is also an essential piece of cinematic history. In 1962, actor Sean Connery as Bond used a Rolex Submariner 6358 to track down Dr. And in the 1989 film License to Kill, Timothy Dalton appeared in his film as the Rolex Submariner Date. of the finest luxury Swiss watchmakers available. Therefore, it is not uncommon for some to believe that Rolex watches are reserved for people of a certain class. But have you ever wondered why Rolex watches are so expensive?

The fundamentals of pricing

Rolex watch prices vary by model and by collection. Rolex wants to have its watches available to everyone, but the resources and materials used in the production process also need to be considered. These are just some of the factors involved in the pricing of a watch. Last year, in 2018, the Fellows Auctioneer in Birmingham, England auctioned Dalton’s Rolex 16610. This Rolex Submariner 16610 watch has an estimated value of $80,000 – $120,000. You can buy a luxury watch like the Rolex Oyster Date for around $3,000. Even so, some of the top Rolex watches still have starting prices similar to those of the Rolex 16610 watch at auction.

7 key factors in Rolex price:

Rolex’s use of 904L . stainless steel

Read more: Why the colonists’ manifesto was angry in 1763 To make them stand out from the crowd, Rolex gave its luxury watches a classic, unparalleled design. This includes the use of quality stainless steel, 904L. This steel is much harder and brighter than regular 316L steel, the steel commonly used by other watchmakers. 904L stainless steel is not only expensive but also difficult to fabricate. Rolex started making widespread use of this steel (commonly known as Superalloy corrosion resistant) in 2003. The production of this steel requires special skills and additional work. As a result, most watchmakers continue to rely on 316L steel. As a result, Rolex is probably the only watch company that uses 904L steel.

Many research facilities

Rolex has a very special Internal Research and Development department. They have various laboratories and professional facilities where researchers and scientists work on new Rolex watches and production techniques. Rolex has to make sure that they have the best team in these labs and facilities. Therefore, they prefer to employ highly trained scientists in their chemistry labs to research the oils and lubricants used in their machines. The company also has a room with several electron microscopes and gas spectrometers, where metals and other materials are studied.

The importance of mechanization

As one of the best watch brands today with very high demand, Rolex has invested heavily in machines that are mostly in the form of robots. recall parts trays, or complete a Rolex watch assembly. Not only that, but Rolex also uses robots in the initial polishing process before humans take over.

Manual assembly movement

Although Rolex makes extensive use of robots for manufacturing, the tasks performed by machines and robots are actually simple jobs. These include sorting, cataloging, and filing. In fact, watch movements and bracelets are often assembled by hand. Before watches are sent to COSC for chronometer certification, they are usually inspected and tested twice by humans to ensure high quality.

Waterproof test

Photo by Philip Lindvall from Pexels Read more: See why eddie left the watch Olex is remarkably water resistant. Some are even water resistant up to 300 meters (like the Rolex Submariner watches, for example). To confirm the level of water resistance, each Rolex dive watch is usually tested in a pressurized tank, then outdoors in actual water. Meanwhile, to test Rolex DeepSea watches, Rolex often uses a high-pressure water tank that has been specially redeveloped through COMEX.

An army of gemologists

To ensure they consistently present top-of-the-line luxury watches to consumers, Rolex employs an enormous team of gemmologists. These specialists assist in the purchase, testing and placement of precious materials, including gold and diamonds, on various luxury models.

Gold production

Rolex is advertised as the only watch manufacturer that produces their own gold. This is why some gold models are on the list of the most expensive watches. Rolex typically refines 24K gold into 18K, white, or Everose gold for their products.

Inference

Because their timepieces are authentic, elegant, and precise, those interested in owning a luxurious luminaire on their wrist often aim for Rolex. It took almost a year for the brand to create a new collection as they had to ensure the impeccable quality of every watch. 5 reasons why you should consider buying a chronograph watch. Read more: Why are my cat’s claws brown

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